Our Approach to Performance Marketing
GainShare has over 35 years of deep expertise and proven response-generating techniques to every aspect of performance marketing. With offices in Chicago and Toronto, we provide direct to consumer marketing services that include strategy, creative, digital, media and analytics.
We are scientific, creative, predictive marketers who are passionate about driving bottom-line results that accelerate our clients’ businesses. GainShare has a history of consistently over-delivering acquisition and profit objectives for our clients. We deliver solutions that help our clients grow their brands and gain share of market.
With GainShare, we have a creative strategy that drives the highest response and a media strategy that converts at the lowest cost. That’s the definition of performance marketing.
Bob Doyle, Director, Individual Market Strategies
Response driven. Brand focused.
Creative & DRTV
With over 35 years of market tested DRTV, Digital Video, Radio and Digital creative, we know what drives results. Our in-house creative solutions include strategy, script and copy, production, and marketing operations working across multiple channels and formats.
Buying, testing and optimizing at scale.
Performance Media
Data driven media solutions that include planning, buying, and optimizing for linear TV/DRTV, digital and radio. Proprietary audience and platform planning and delivery measured by the outcomes it drives, directly and across channels.
Scientific and predictive.
Data & Analytics
Data leads and enables everything we do. From the onset of media planning to complex multi-channel attribution to real time digital optimization, we predict, test, optimize and deliver. A fully transparent approach that integrates data and metrics from research, media, customer journeys and most importantly, client sales results.
Completing the path to purchase.
Delivery & Orchestration
We work with clients in highly competitive markets with complex paths to purchase and we know that driving demand for brands is only successful once interest in a product turns into a purchase. GainShare teams work to deliver flawless multichannel marketing performance and engage with clients and their customers across the entire journey - whether that be linear tv, digital, call centers or in person - to get the results our clients need.